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It’s that time of year again to don your denim and do your bit for Jeans for Genes Day!

We all have our favourite pair so why not join this easy ‘jeanius’ fundraising campaign and wear yours – flared, washed, cropped or skinny – do it in denim this September.

You’ll be in good company as the campaign is also supported by a wide range of celebrities including this month’s ESP cover star Una Healy as well as former Saturdays’ bandmate Kimberley Walsh. Other celebs backing the day include Conor Maynard, Rochelle Humes, Peter Andre, Jamie Lomas, Montana Brown, Jess Wright, Kelly Knox, Hayley Hasselhof, Felicity Hayward, Charlotte De Carle, Frankie Gaff, Ashley James, Michael Dapaah, Candice Brown, Tallia Storm and more.

Peterborough actor and TV presenter Warwick Davis is an ambassador for the charity Genetic Disorders UK which runs the annual Jeans for Genes Day campaign. He has a form of dwarfism known as Spondyloepiphyseal Dysplasia congenita (SED) a bone growth disorder resulting in skeletal abnormalities but there can also be problems with vision, hearing and other complications.

Jeans for Genes Day takes place on Friday September 21 and raises money for children and families affected by life-altering genetic disorders. It’s dead easy to join in and all you need to do is sign up for a free fundraising pack, pull on a pair of jeans and make a small donation on the day.

The money raised on Jeans for Genes Day funds the work of Genetic Disorders UK and provides grants to organisations for projects, day-to-day support, equipment, respite and events which bring together affected children and their families.

It is estimated that one in 25 children is affected by a genetic disorder, which means 30,000 babies and children are diagnosed in the UK every year. Whereas some disorders are apparent at birth, others are diagnosed at different stages throughout childhood.

Conor Maynard, commented: “I’m so excited to be part of this year’s Jeans for Genes Day campaign as it is a fantastic cause that is continuously helping to transform the lives of children living with genetic disorders across the UK. It is such a fun day for communities to be involved in across the country so please show your support by wearing your favourite pair of jeans and donating on Friday 21st September.”

Una Healy can next be seen performing her new single Never See Me Cry at The Long Road Festival in Loughborough on September 9 and is a keen supporter of Jeans for Genes Day.

Una donned her denim and is modelling the charity’s new limited-edition T-shirt on this month’s ESP Magazine front cover following the 10th year of the Jeans for Genes T-shirt design competition. It’s been designed by Chunchen Liu, a talented fashion designer and master’s Illustration student at Kingston University. The T-shirt is available for the first time in both a men’s and women’s style and is now available for £20 online from the Jeans for Genes website

Our cover star Una says – “I’m very excited to be involved in Jeans for Genes Day as it has a direct impact on children and families living with genetic disorders. As a mother I understand how it feels to want to do everything possible to support your children and Jeans for Genes gives these families and children specialist support to help them in their everyday lives. I urge everyone to get involved with the initiative and fundraise for such a worthwhile cause. All you need to do is wear jeans and you can help transform lives.”  

Jeans for Genes Day takes place on Friday September 21. To sign up for your free fundraising pack visit

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