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Queensgate Shopping Centre has named Peterborough charity Anna’s Hope as its charity of the year for 2017-2018.

Anna’s Hope is the leading children’s brain tumour charity in the East Of England and is committed to giving hope to children and young people diagnosed with a brain tumour. The charity was inspired by Anna Olivia Hughes, who tragically died from a brain tumour aged only three years and eight months, and was set up by Anna’s parents Rob and Carole Hughes and her five Godparents in October 2006.

“Talking to the team from Anna’s Hope is incredibly humbling and their work is completely selfless, which is why we’re delighted to be working with them to raise their profile and incremental funds for the next 12 months,” said Centre Director at Queensgate, Mark Broadhead.

During the next year, Queensgate will use all its resources to help Anna’s Hope to host events and engage with the local community. The funds raised will go towards the charity’s support programme, which includes creating happy memories for the families going through dealing with a brain tumour.

“We are delighted to have been chosen by Queensgate and are really looking forward to working with the staff and engaging with the shoppers. Our charity is in its 10th Anniversary year and the partnership with Queensgate will be a great opportunity to celebrate whilst raising awareness and funds for children in the region with brain tumours,” said Carole Hughes, Anna’s Mummy and founder of Anna’s Hope.

For the past year, Queensgate has been working with the YMCA Cambridgeshire and Peterborough to help raise funds and increase awareness of the work it’s doing locally through several events and activities. In total, the charity raised over £6,000.

To support or for further information about Anna’s Hope, please visit the website at


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